Catherine,
I hope you are all doing well. Thank you so much for taking some time a couple of weeks ago to chat on the phone. I’m looking forward to continuing the conversation.
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I’ve spent some good time thinking about our conversation, as well as the goals you explained to us in our meeting. I really believe that Six Foot Five will make a great video/storytelling partner for you and your team.
I’ve taken some time to compile a few pieces of our work on this page to give you a good taste of our capabilities and expertise, as well as give you a general idea of ways we could see these three videos unfolding.
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Everything you see below are pieces we wrote, directed, and edited.
We Hit the Message Bullseye
People, particularly millennials, are looking for fun and exciting jobs. Jobs where they can be challenged, heard, valued and respected. A job where they cannot only see themselves now but also in the future. We want the recruits to know and understand that with Maynard Cooper, they will not only find an exciting job, they will find a career and home to last a lifetime.
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Here are a few pieces we've written/directed/edited for other companies that highlights who they are while capturing a "join us" feel:
This is an internal spot we created for SPOC Automation. This piece is designed for new employees at SPOC to inspire them to do great work.
Most writers would say that comedy is the hardest thing to write in advertising. Here's a promo we wrote/shot about beards for a software company.
This video highlights that pharmacy is more than just counting pills. We created this for the McWhorter School of Pharmacy at Samford.
great Storytelling
First and foremost, we pride ourselves in being great storytellers. We believe the most powerful way to communicate ANYTHING is by telling a story about it well.
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We also understand how create videos that get to the HEART of WHY you do what you do. If you're looking to connect with potential employees in personal ways, you have to tell stories that get to the core of who they are.
We’ve told stories all over the world about a myriad of subjects. We understand how to connect people to the raw human elements of any product, cause, or place through well crafted stories.
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A well told story doesn't happen by accident. We’ve been working hard for a few decades to be excellent at it. That being said, we see this video highlighting current employees and their love of Maynard Cooper. Think beautiful people in beautiful places. We shoot them in their space, doing the job they love with the team they love. We want this to feel authentic and show how truly great it is to work at Maynard Cooper.
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Here are a few pieces we've written/directed/edited for other companies:
Sometimes an idea just calls for beautiful people doing interesting things in a interesting place. Here's one of those for UAB.
Money Management Services asked us to capture the why behind what they do.
This is the piece we created for Sunburst Financial. They asked us to create a simple piece that gets to the heart of WHY they do what they do.
PRECISE writing
Often times a great idea starts with a great script. We’re great at boiling information down to it’s fewest, most powerful words. We aim to keep things simple, clear, and most important enjoyable.
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In this video, we would write a script that focuses on who Maynard Cooper is and where you guys are heading. We want the recruits to fall in love and find their home with you. I see this video being comprised of both interviews and a beautiful narration that helps carry the crux and awesomeness of Maynard Cooper throughout.
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Below are a few pieces we wrote that deliver their "important information" in unique and creative ways:
Here's a simple promo we created for a gym to help get new clients through highlighting the heart behind becoming fit.
Samford University wanted to create a video that highlighted the variety of opportunity at their university.
American Printing Company asked for a commercial that highlights not only their history but their progress moving forward.
Thanks for your time
As you can see from above, we are super versatile. Our first step would be to sit down with you guys and get a great understanding of where the bullseye is...then we'd go away and form the full concept. Currently we are thinking that the video will be composed of some interviews, some animation, and a script that helps move the video along.
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Again, we’d love to continue the conversation. I believe our team is uniquely positioned to step in and knock this out of the park for you. If you have any questions, please don’t hesitate to reach out to either me or our producer, Audra Whaley.
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Thanks again,
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Taylor Robinson
205.215.9288
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Audra Whaley
940.395.1330
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